INSIGHTS & UPDATES

BASE Blog

Explore the latest trends, insights, and innovations in 3D-AR-AI technology and immersive digital experiences.

Four product photos of an orange velvet armchair with a walnut frame fanned out as cards, next to the BASE logo and the words Turn product photos into 3D models, image to 3D with AI
Oct 31, 2026 10 min

Image to 3D: How to Turn Product Photos into 3D Models with AI

How AI image to 3D works in BASE 3D-AR Studio, how to shoot better input photos and how to choose the right AI engine.

Armchair 3D model shown on a laptop web page and placed in AR on a phone, next to the BASE logo and the words 3D and AR on your website without an app
Oct 30, 2026 8 min

How to Add 3D and AR to Your Website Without an App

Add an interactive 3D viewer and AR to your website without an app and share it by public link, QR code or embed code.

Leather lounge chair and ottoman 3D model next to a Back Upholstery panel with a leather or fabric switch and color swatches, beside the title What is a 3D product configurator?
Oct 29, 2026 8 min

What Is a 3D Product Configurator? Benefits and Examples

What a 3D product configurator is, how it works, real project examples and when a 3D viewer is all you need instead.

Yellow vintage Vespa scooter 3D model next to the BASE logo and the words 3D and AR product pages in your browser
Oct 28, 2026 8 min

How to Create a 3D and AR Product Page with BASE 3D-AR Studio

How to upload or generate a 3D model in BASE 3D-AR Studio, publish a live 3D-AR page and share it by link, QR code or embed.

Wooden abstract 3D sculpture rendered above a glowing green ring, next to six labels: 3D Viewer, 3D Configurator, 3D Generator, Augmented Reality, Digital Spaces and Virtual Reality
Oct 27, 2026 8 min

BASE BROS Solutions Explained: 3D Viewer, Configurator, AI and AR

What BASE BROS offers, from 3D viewers and configurators to AI generation and WebAR, and which solution fits your goal.

Stained glass Tiffany style lamp 3D model between two labels: model.glb for web and Android, and model.usdz for iPhone and iPad
Oct 26, 2026 9 min

GLB vs USDZ: How to Prepare 3D Models for Web and AR

What GLB and USDZ are, which format the web, iPhone and Android use for AR, and a practical checklist for lighter 3D models.

AI in E-Commerce
Aug 14, 2025 6 min

Artificial Intelligence in E-Commerce: How AI is Reshaping Online Shopping

How AI-powered recommendation systems, chatbots, and automation are transforming the online shopping experience.

AI Across Industries
Aug 7, 2025 6 min

The Rise of Artificial Intelligence Across Industries

From healthcare and finance to entertainment - how AI is revolutionizing every major industry and what the future holds.

Web-Based AR
Aug 4, 2024 5 min

Web-Based Augmented Reality: The Future of User Experience

How browser-based AR with deeplinks and QR codes is eliminating app downloads and creating frictionless immersive experiences.

AR in Healthcare
Aug 11, 2022 3 min

Augmented Reality in Healthcare

Discover how AR is revolutionizing healthcare with surgical guidance, medical training, and enhanced patient care solutions.

3D Animations in AR
Aug 8, 2022 6 min

How 3D Animations Make Augmented Reality More Engaging

Explore how 3D animation techniques are enhancing AR experiences, making them more immersive and interactive than ever.

AR in Fashion
Aug 8, 2022 4 min

Augmented Reality (AR) in Fashion

How fashion brands are using AR for virtual try-ons, interactive catalogs, and personalized shopping experiences.

What is The Metaverse
Aug 5, 2022 3 min

What is The Metaverse, And What Does It Mean For Our Future?

An in-depth look at the metaverse concept, its implications for society, and what it means for the future of digital interaction.

Top 5 AR Video Games
Aug 5, 2022 5 min

Top 5 Best Augmented Reality (AR) Video Games

From Pokémon Go to DC Batman, discover the most groundbreaking augmented reality games that are redefining mobile gaming.

Real Estate Marketing with AR
Jul 30, 2022 3 min

Real Estate Marketing with Augmented Reality

How AR is transforming real estate marketing with virtual property tours, interactive floor plans, and immersive visualization.

AR Transforming Classrooms
Jul 30, 2022 4 min

How Augmented Reality is Transforming Classrooms

From teacher tools to student engagement - how AR is reshaping the classroom experience and making learning interactive.

Augmented Reality On The Future Of E-Commerce
Jul 14, 2022 6 min

Augmented Reality On The Future Of E-Commerce

Discover how augmented reality is transforming the e-commerce landscape, from virtual try-ons to interactive product visualization.

Augmented Reality in Education
Jul 14, 2022 4 min

Augmented Reality in Education

Explore how augmented reality is revolutionizing classrooms and creating immersive learning experiences for students worldwide.

WebAR Will Take Over
Jun 22, 2022 5 min

The Top 5 Reasons Why WebAR Will Take Over The World

From smartphone proliferation to improved user experiences, learn why WebAR is positioned to become the dominant AR platform.

Naked Eye 3D
Jun 19, 2022 4 min

Naked Eye 3D: How It Impacts Our Daily Lives

Discover the fascinating world of naked eye 3D technology and how it's changing advertising, entertainment, and daily interactions.

WebAR and E-Commerce
Jun 14, 2022 5 min

What is WebAR and How It Transforms E-Commerce

Everything you need to know about WebAR - deeplinks, QR codes, Google Flow, 3D search, and real brand case studies.

AR Use Cases Across Industries
Jun 5, 2022 5 min

Augmented Reality Use Cases Across Industries

A comprehensive overview of how AR is being applied across 14+ industries from marketing and tourism to logistics and healthcare.

History of Augmented Reality
May 24, 2022 4 min

The History of Augmented Reality: From Origins to Today

Trace the fascinating journey of AR from Ivan Sutherland's pioneering work in the 1960s to today's mobile AR platforms.

What is Augmented Reality
Mar 30, 2022 4 min

What is Augmented Reality? A Complete Beginner's Guide

A comprehensive introduction to AR technology - how it works, different types, real-world applications, and how it differs from VR.